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Olaf Reinhold
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2020 – today
- 2023
- [j4]Julio A. N. Viana, Rainer Alt, Olaf Reinhold:
Design options for smart services in energy communities: a multi-criteria mapping analysis among stakeholders. Int. J. Serv. Technol. Manag. 28(3/4): 141-158 (2023) - [c30]Max Gräser, Connor Harris, Rainer Alt, Olaf Reinhold:
How Integrated Social CRM Affects Business Success: Learnings from a Literature Analysis. WI/IAT 2023: 547-554 - [c29]Katharina Blöcher, Olaf Reinhold, Rainer Alt:
Managing Customer Data in Data-driven Service Innovation: A Framework of Data Principles. Wirtschaftsinformatik 2023: 93 - 2022
- [c28]Georgios Lampropoulos, Kerstin V. Siakas, Julio A. N. Viana, Olaf Reinhold:
Artificial Intelligence, Blockchain, Big Data Analytics, Machine Learning and Data Mining in Traditional CRM and Social CRM: A Critical Review. WI/IAT 2022: 504-510 - [c27]Julio A. N. Viana, Eric Scisly, Olaf Reinhold:
Ethical Issues in Social CRM: a Literature Review. WI/IAT 2022: 511-518 - [c26]Dayse Liz Das Graças Conceição, Julio A. N. Viana, Cristiana Fernandes De Muylder, Olaf Reinhold, Rainer Alt:
Social CRM to Reduce Perceived Risks in Online Purchase Behavior. WI/IAT 2022: 519-526 - 2021
- [c25]Gustavo Nogueira de Sousa, Fábio M. F. Lobato, Julio A. N. Viana, Olaf Reinhold:
Gaining Insights on Student Satisfaction by Applying Social CRM Techniques for Higher Education Institutions. BIS (Workshops) 2021: 174-185 - [c24]Julio A. N. Viana, Rainer Alt, Olaf Reinhold:
Understanding Customer-Induced Orchestration of Services: A Review of Drivers and Concepts. BIS (Workshops) 2021: 186-197 - [c23]Julio Augusto Nogueira Viana, Rainer Alt, Olaf Reinhold:
Smart Services for Energy Communities: Insights on Options and Priorities from a Multicriteria Mapping Study in Germany. Bled eConference 2021: 29 - 2020
- [j3]Beatriz Nery Rodrigues Chagas, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt:
A literature review of the current applications of machine learning and their practical implications. Web Intell. 18(1): 69-83 (2020) - [c22]Julio A. N. Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt:
Outsourcing of Social CRM Services in German SMEs. BIS (Workshops) 2020: 215-228 - [c21]Jorge L. F. Silva Junior, Julio A. N. Viana, Olaf Reinhold, Antônio F. L. Jacob, Rainer Alt, Fábio M. F. Lobato:
Social CRM Tools: A Systematic Mapping Study. BIS (Workshops) 2020: 250-261
2010 – 2019
- 2019
- [c20]Julio Augusto Nogueira Viana, Maarten van der Zandt, Olaf Reinhold, Rainer Alt:
Social CRM Services in Digital Marketing Agencies: A Preliminary Study on Service Offerings in Germany. BIS (Workshops) 2019: 383-395 - [c19]Sebastian Bär, Olaf Reinhold, Rainer Alt:
The Role of Cross-Domain Use Cases in IoT - A Case Analysis. HICSS 2019: 1-10 - [c18]Olaf Reinhold, Rainer Alt:
The Role of Social CRM in Social Information Systems: Findings from Four Case Studies. HICSS 2019: 1-10 - 2018
- [c17]Beatriz Nery Rodrigues Chagas, Julio Augusto Nogueira Viana, Olaf Reinhold, Fábio Manoel França Lobato, Antônio Fernando Lavareda Jacob Jr., Rainer Alt:
Current Applications of Machine Learning Techniques in CRM: A Literature Review and Practical Implications. WI 2018: 452-458 - [c16]Julio A. N. Viana, Richard Stüber, Olaf Reinhold, Rainer Alt:
Social CRM from the Customer Perspective: A Preliminary Analysis of Differences between Brazilian and German Users. WI 2018: 740-745 - [c15]Gabriela M. Barata, Julio A. N. Viana, Olaf Reinhold, Fábio Manoel França Lobato, Rainer Alt:
Social CRM in Digital Marketing Agencies: An Extensive Classification of Services. WI 2018: 750-753 - [c14]Vilmar César Pereira Júnior, Renato Fileto, Willian Santos de Souza, Matthias Wittwer, Olaf Reinhold, Rainer Alt:
A Semantic BI Process for Detecting and Analyzing Mentions of Interest for a Domain in Tweets. WebMedia 2018: 197-204 - 2017
- [c13]Matthias Wittwer, Olaf Reinhold, Rainer Alt:
Customer Context and Social CRM: A Literature Review and Research Agenda. Bled eConference 2017: 3 - [c12]Matthias Wittwer, Olaf Reinhold, Rainer Alt:
Capturing customer context from social media: mapping social media API and CRM profile data. WI 2017: 993-997 - [c11]Douglas Cirqueira, Márcia Pinheiro, Thaís Braga, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Rainer Alt, Ádamo L. de Santana:
Improving relationship management in universities with sentiment analysis and topic modeling of social media channels: learnings from UFPA. WI 2017: 998-1005 - 2016
- [c10]Fábio Manoel França Lobato, Márcia Pinheiro, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Ádamo L. de Santana:
Social CRM: Biggest Challenges to Make it Work in the Real World. BIS (Workshops) 2016: 221-232 - [c9]Matthias Wittwer, Olaf Reinhold, Rainer Alt, Finn Jessen, Richard Stüber:
Social Media Analytics Using Business Intelligence and Social Media Tools - Differences and Implications. BIS (Workshops) 2016: 252-259 - [c8]Olaf Reinhold, Matthias Wittwer, Rainer Alt, Toralf Kirsten, Wieland Kiess:
Exploring Context from the Consumer Perspective: Insights from eBusiness and Health Care. BIS (Workshops) 2016: 340-346 - [c7]Matthias Wittwer, Olaf Reinhold, Rainer Alt:
Social Media Analytics in Social CRM - Towards a Research Agenda. Bled eConference 2016: 32 - [c6]Mattis Hartwig, Olaf Reinhold, Rainer Alt:
Privacy Awareness in Mobile Business: How Mobile OS and Apps Support Transparency in the Use of Personal Data. Bled eConference 2016: 46 - 2013
- [c5]Olaf Reinhold, Rainer Alt:
How Companies are Implementing Social Customer Relationship Management: Insights From Two Case Studies. Bled eConference 2013: 24 - 2012
- [j2]Rainer Alt, Olaf Reinhold:
Social Customer Relationship Management (Social CRM) - Application and Technology. Bus. Inf. Syst. Eng. 4(5): 287-291 (2012) - [j1]Rainer Alt, Olaf Reinhold:
Social-Customer-Relationship-Management (Social-CRM) - Anwendung und Technologie. Wirtschaftsinf. 54(5): 281-286 (2012) - [c4]Olaf Reinhold, Rainer Alt:
Social Customer Relationship Management: State of the Art and Learnings from Current Projects. Bled eConference 2012: 26 - 2011
- [c3]Olaf Reinhold, Rainer Alt:
Analytical Social CRM: Concept and Tool Support. Bled eConference 2011: 50
2000 – 2009
- 2009
- [c2]Olaf Reinhold, Rainer Alt:
Enhancing Collaborative CRM with Mobile Technologies. Bled eConference 2009: 36 - 2008
- [c1]Olaf Reinhold, Rainer Alt:
Usability of CRM Systems as Collaboration Infrastructures in Business Networks. Bled eConference 2008: 5
Coauthor Index
aka: Julio A. N. Viana
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