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"Social CRM: Biggest Challenges to Make it Work in the Real World."
Fábio Manoel França Lobato et al. (2016)
- Fábio Manoel França Lobato, Márcia Pinheiro, Antônio Fernando Lavareda Jacob Jr., Olaf Reinhold, Ádamo L. de Santana:
Social CRM: Biggest Challenges to Make it Work in the Real World. BIS (Workshops) 2016: 221-232
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