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ORCIDZheng Fang 0003
Person information
- affiliation: Sichuan University, Chengdu, Sichuan, China
Other persons with the same name
- Zheng Fang — disambiguation page
- Zheng Fang 0001
![[0000-0003-3887-3141]](https://dblp.uni-trier.de./img/orcid-mark.12x12.png "0000-0003-3887-3141")
— Northeastern University, Faculty of Robot Science and Engineering, Shenyang, China (and 1 more) - Zheng Fang 0002 — Institute of Information Engineering, Chinese Academy of Sciences, Beijing, China
- Zheng Fang 0004 — University of Massachusetts, Department of Computer Science, Lowell, MA, USA
- Zheng Fang 0005 — Shanghai Jiao Tong University, School of Electronic, Information and Electrical Engineering, China
- Zheng Fang 0006 — East China University of Science and Technology, School of Mechacnial and Power Engineering, Shanghai, China
- Zheng Fang 0007 — Peking University, School of of Intelligence Science and Technology, Beijing, China
- Zheng Fang 0008 — Nanyang Technological University, School of Computer Science and Engineering, Singapore
- Zheng Fang 0009 — University of California, Department of Computer Science, Davis, USA
- Zheng Fang 0010 — Nanjing University of Aeronautics and Astronautics, Key Laboratory of Radar Imaging and Microwave Photonics, Ministry of Education, China
- Zheng Fang 0011 — University of Warwick, Department of Computer Science, Coventry, UK
- Zheng Fang 0012 — Army Engineering University of PLA, Institute of Command and Control Engineering, Nanjing, China
- Zheng Fang 0013 — Zhejiang University, Department of Information Science and Electronic Engineering, China
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2020 – today
- 2023
[j8]Chee Wei Phang, Zheng Fang, Chengcheng Liao:
The Effectiveness of Highlighting Different Communication Orientations in Promoting Mobile Communication Technology at Work vs. at Home: Evidence from a Field Experiment. J. Assoc. Inf. Syst. 24(3): 4 (2023)
2010 – 2019
- 2019
- [j7]Chee Wei Phang, Xueming Luo, Zheng Fang:
Mobile Time-Based Targeting: Matching Product-Value Appeal to Time of Day. J. Manag. Inf. Syst. 36(2): 513-545 (2019) - [j6]Xueming Luo, Siliang Tong, Zheng Fang, Zhe Qu:
Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases. Mark. Sci. 38(6): 937-947 (2019) - 2017
- [j5]Jean-Pierre Dubé, Xueming Luo, Zheng Fang:
Self-Signaling and Prosocial Behavior: A Cause Marketing Experiment. Mark. Sci. 36(2): 161-186 (2017) - [j4]Jean-Pierre Dubé, Zheng Fang, Nathan Fong, Xueming Luo:
Competitive Price Targeting with Smartphone Coupons. Mark. Sci. 36(6): 944-975 (2017) - 2016
- [j3]Michelle Andrews, Xueming Luo, Zheng Fang, Anindya Ghose:
Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness. Mark. Sci. 35(2): 218-233 (2016) - 2015
- [j2]Zheng Fang, Bin Gu, Xueming Luo, Yunjie Xu:
Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions. Inf. Syst. Res. 26(3): 552-564 (2015) - 2014
- [j1]Xueming Luo, Michelle Andrews, Zheng Fang, Chee Wei Phang:
Mobile Targeting. Manag. Sci. 60(7): 1738-1756 (2014) - 2013
- [c2]Xueming Luo, Michelle Andrews, Zheng Fang, Chee Wei Phang:
The Effects of Mobile Targeting. ICIS 2013 - [c1]Xueming Luo, Bin Gu, Zheng Fang, Yunjie Xu:
Quantifying the Dynamic Sales Impact of Location-Based Mobile Promotion Technologies. ICIS 2013
Coauthor Index
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