"Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence ..."

Xueming Luo et al. (2019)

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DOI: 10.1287/MKSC.2019.1192

access: closed

type: Journal Article

metadata version: 2020-08-24

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Xueming Luo, Siliang Tong, Zheng Fang, Zhe Qu:
Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases. Mark. Sci. 38(6): 937-947 (2019)

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