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2020 – today
- 2024
[j10]Upender Subramanian
, Z. John Zhang:
Retail Buyer and Manufacturer Influence. Manag. Sci. 70(11): 8044-8066 (2024)- 2022
- [j9]Xiaolin Li, Özalp Özer, Upender Subramanian:
Are We Strategically Naïve or Guided by Trust and Trustworthiness in Cheap-Talk Communication? Manag. Sci. 68(1): 376-398 (2022) - [j8]Anocha Aribarg, Tat Y. Chan, Preyas S. Desai, Nitin Mehta, Upender Subramanian, Olivier Toubia, Kenneth C. Wilbur:
Editorial: Next Steps for Frontiers in Marketing Science. Mark. Sci. 41(5): 871-872 (2022) - 2021
- [j7]Shouqiang Wang, Haresh Gurnani, Upender Subramanian:
The Informational Role of Buyback Contracts. Manag. Sci. 67(1): 279-296 (2021)
2010 – 2019
- 2019
- [j6]Harish Guda, Upender Subramanian:
Your Uber Is Arriving: Managing On-Demand Workers Through Surge Pricing, Forecast Communication, and Worker Incentives. Manag. Sci. 65(5): 1995-2014 (2019) - 2018
- [j5]Özalp Özer, Upender Subramanian, Yu Wang:
Information Sharing, Advice Provision, or Delegation: What Leads to Higher Trust and Trustworthiness? Manag. Sci. 64(1): 474-493 (2018) - 2016
- [j4]Upender Subramanian, Ram C. Rao:
Leveraging Experienced Consumers to Attract New Consumers: An Equilibrium Analysis of Displaying Deal Sales by Daily Deal Websites. Manag. Sci. 62(12): 3555-3575 (2016) - 2014
- [j3]Upender Subramanian, Jagmohan S. Raju, Z. John Zhang:
The Strategic Value of High-Cost Customers. Manag. Sci. 60(2): 494-507 (2014) - 2013
- [j2]Upender Subramanian, Jagmohan S. Raju, Z. John Zhang:
Exclusive Handset Arrangements in the Wireless Industry: A Competitive Analysis. Mark. Sci. 32(2): 246-270 (2013) - 2010
- [j1]Upender Subramanian, Jagmohan S. Raju, Sanjay K. Dhar, Yusong Wang:
Competitive Consequences of Using a Category Captain. Manag. Sci. 56(10): 1739-1765 (2010)
Coauthor Index
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