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2020 – today
- 2023
[c8]Michael Klaas, Bettina Beurer-Zuellig:
Introduction to the Minitrack on Firm-Generated, User-Generated and Machine Generated Content in the Digital Economy: Analytics, Prediction, Recommendation, and Impact. HICSS 2023: 3931-3932- 2022
- [c7]Bettina Beurer-Zuellig, Michael Klaas:
Let me Entertain You - the Influence of Augmented Reality on Purchasing Intention in E-Commerce. HICSS 2022: 1-10 - [c6]Michael Klaas, Bettina Beurer-Zuellig:
Introduction to the Minitrack on Firm and User Generated Content in the Digital Economy: Key Players, Management and Impact. HICSS 2022: 1-2 - 2021
- [c5]Michael Klaas, Bettina Beurer-Zuellig:
Introduction to the Minitrack on Firm and User Generated Content in the Digital Economy: Key Players, Management and Impact. HICSS 2021: 1-2 - 2020
- [c4]Bettina Beurer-Zuellig, Michael Klaas:
The Social Side of Brick and Mortar: The Impact of Brand-Related User-Generated Content on Different Consumer Typologies in Food Retailing. HICSS 2020: 1-10 - [c3]Michael Klaas, Bettina Beurer-Zuellig:
Introduction to the Minitrack on Firm and User Generated Content in the Digital Economy: Key Players, Management and Impact. HICSS 2020: 1-2
2010 – 2019
- 2017
- [c2]Bettina Beurer-Zuellig, Roger Seiler:
Deal or No Deal? - Asessing the Daily Deal Shopper. HICSS 2017: 1-10
2000 – 2009
- 2008
- [c1]Bettina Beurer-Zuellig, Miriam Meckel:
Smartphones Enabling Mobile Collaboration. HICSS 2008: 49
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