"Let me Entertain You - the Influence of Augmented Reality on Purchasing ..."

Bettina Beurer-Zuellig, Michael Klaas (2022)

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DOI: —

access: open

type: Conference or Workshop Paper

metadata version: 2022-05-11

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Bettina Beurer-Zuellig, Michael Klaas:
Let me Entertain You - the Influence of Augmented Reality on Purchasing Intention in E-Commerce. HICSS 2022: 1-10

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