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S. Sriram 0001

Srinivasaraghavan Sriram

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affiliation: University of Michigan, School of Business, MI, USA

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2020 – today

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2020
[j6]
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Tong Guo, Srinivasaraghavan Sriram, Puneet Manchanda:
"Let the Sunshine In": The Impact of Industry Payment Disclosure on Physician Prescription Behavior. Mark. Sci. 39(3): 516-539 (2020)

2010 – 2019

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2018
[j5]
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Adithya Pattabhiramaiah, S. Sriram, Shrihari Sridhar:
Rising Prices Under Declining Preferences: The Case of the U.S. Print Newspaper Industry. Mark. Sci. 37(1): 97-122 (2018)
2015
[j4]
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S. Sriram, Pradeep K. Chintagunta, Puneet Manchanda:
Service Quality Variability and Termination Behavior. Manag. Sci. 61(11): 2739-2759 (2015)
2012
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Joseph Pancras, S. Sriram, V. Kumar:
Empirical Investigation of Retail Expansion and Cannibalization in a Dynamic Environment. Manag. Sci. 58(11): 2001-2018 (2012)
2011
[j2]
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  - journals/mktsci/KumarSLC11
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V. Kumar, S. Sriram, Anita Luo, Pradeep K. Chintagunta:
Assessing the Effect of Marketing Investments in a Business Marketing Context. Mark. Sci. 30(5): 924-940 (2011)
2010
[j1]
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S. Sriram, Pradeep K. Chintagunta, Manoj K. Agarwal:
Investigating Consumer Purchase Behavior in Related Technology Product Categories. Mark. Sci. 29(2): 291-314 (2010)

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