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"Call Me Maybe: Does Customer Feedback Seeking Impact Nonsolicited Customers?"
Rupali Kaul et al. (2025)
- Rupali Kaul, Stephen J. Anderson, Pradeep K. Chintagunta, Naufel J. Vilcassim:
Call Me Maybe: Does Customer Feedback Seeking Impact Nonsolicited Customers? Mark. Sci. 44(1): 129-154 (2025)
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