"Nonmonotonic Status Effects in New Product Adoption."

Yansong Hu, Christophe Van den Bulte (2014)

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DOI: 10.1287/MKSC.2014.0857

access: closed

type: Journal Article

metadata version: 2020-05-14

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Yansong Hu, Christophe Van den Bulte:
Nonmonotonic Status Effects in New Product Adoption. Mark. Sci. 33(4): 509-533 (2014)

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