"Competitor Orientation and the Evolution of Business Markets."

Neil Thomas Bendle, Mark B. Vandenbosch (2014)

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DOI: 10.1287/MKSC.2014.0863

access: closed

type: Journal Article

metadata version: 2021-11-29

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Neil Thomas Bendle, Mark B. Vandenbosch:
Competitor Orientation and the Evolution of Business Markets. Mark. Sci. 33(6): 781-795 (2014)

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