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"Using Simulation to Model Customer Behavior in the Context of Customer ..."
Shahid Ansari et al. (2008)
- Shahid Ansari, Alfred J. Nanni, Dessislava Pachamanova, David P. Kopcso:
Using Simulation to Model Customer Behavior in the Context of Customer Lifetime Value Estimation. INFORMS Trans. Educ. 9(1): 1-9 (2008)

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