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"The Impact of Inaccurate Color on Customer Retention and CRM."

Kevin R. Parker, Philip S. Nitse, Siong Meng Albert Tay (2009)

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DOI: 10.28945/430

access: open

type: Journal Article

metadata version: 2020-03-24

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  dblp key:
  - journals/informingscij/ParkerNT09
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  persistent URL:
  - https://dblp.org/rec/journals/informingscij/ParkerNT09
Kevin R. Parker, Philip S. Nitse, Siong Meng Albert Tay:
The Impact of Inaccurate Color on Customer Retention and CRM. Informing Sci. Int. J. an Emerg. Transdiscipl. 12: 105-122 (2009)

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