"Customers as Innovators in Senior Service Markets: An Examination of ..."

Lea Hennala, Helinä Melkas, Satu Pekkarinen (2011)

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DOI: 10.4018/JSSMET.2011010103

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type: Journal Article

metadata version: 2020-07-09

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Lea Hennala, Helinä Melkas, Satu Pekkarinen:
Customers as Innovators in Senior Service Markets: An Examination of Innovation Potential and Characteristics. Int. J. Serv. Sci. Manag. Eng. Technol. 2(1): 30-51 (2011)

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