"Enhance Customer Engagement via Facebook Fanpage for Increased Purchase ..."

Mansi Gupta, Alka Sharma (2021)

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DOI: 10.4018/IJOM.2021010104

access: closed

type: Journal Article

metadata version: 2022-03-16

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Mansi Gupta, Alka Sharma:
Enhance Customer Engagement via Facebook Fanpage for Increased Purchase Intentions: Case of eWallet. Int. J. Online Mark. 11(1): 62-77 (2021)

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