"Predicting the Usage Intention of Social Network Games: An ..."

Chiao-Chen Chang, Yang-Chieh Chin (2011)

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DOI: 10.4018/IJOM.2011070103

access: closed

type: Journal Article

metadata version: 2020-09-17

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Chiao-Chen Chang, Yang-Chieh Chin:
Predicting the Usage Intention of Social Network Games: An Intrinsic-Extrinsic Motivation Theory Perspective. Int. J. Online Mark. 1(3): 29-37 (2011)

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