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"Influencing citizen behavior: Experiences from multichannel marketing ..."
Lidwien van de Wijngaert, Willem Pieterson, Marije Teerling (2011)
- Lidwien van de Wijngaert, Willem Pieterson
, Marije Teerling
:
Influencing citizen behavior: Experiences from multichannel marketing pilot projects. Int. J. Inf. Manag. 31(5): 415-419 (2011)

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