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"Supporting customer-oriented marketing with artificial intelligence: ..."
Niklas Kühl, Marius Mühlthaler, Marc Goutier (2020)
- Niklas Kühl
, Marius Mühlthaler, Marc Goutier:
Supporting customer-oriented marketing with artificial intelligence: automatically quantifying customer needs from social media. Electron. Mark. 30(2): 351-367 (2020)
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