"An integrative approach to assess qualitative and quantitative consumer ..."

John H. Gerdes Jr., Betsy Bender Stringam, Robert G. Brookshire (2008)

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DOI: 10.1007/S10660-008-9022-0

access: closed

type: Journal Article

metadata version: 2021-10-14

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John H. Gerdes Jr., Betsy Bender Stringam, Robert G. Brookshire:
An integrative approach to assess qualitative and quantitative consumer feedback. Electron. Commer. Res. 8(4): 217-234 (2008)

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