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"Co-Op Advertising in Dynamic Retail Oligopolies."
Xiuli He et al. (2012)
- Xiuli He, Anand Krishnamoorthy, Ashutosh Prasad, Suresh P. Sethi:
Co-Op Advertising in Dynamic Retail Oligopolies. Decis. Sci. 43(1): 73-106 (2012)
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