"Integrated marketing communications in markets with uncertainty and ..."

Ashutosh Prasad, Suresh P. Sethi (2009)

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DOI: 10.1016/J.AUTOMATICA.2008.09.018

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type: Journal Article

metadata version: 2022-10-02

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Ashutosh Prasad, Suresh P. Sethi:
Integrated marketing communications in markets with uncertainty and competition. Autom. 45(3): 601-610 (2009)

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