"Evaluation Framework for a Mobile Marketing Application in 3rd ..."

Franz Lehner, Eva-Maria Sperger, Holger Nösekabel (2004)

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type: Conference or Workshop Paper

metadata version: 2023-07-04

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Franz Lehner, Eva-Maria Sperger, Holger Nösekabel:
Evaluation Framework for a Mobile Marketing Application in 3^rd Generation Networks. Workshop Mobile Commerce 2004: 114-126

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