"Advertising-Funded IS: A Literature Review on Factors Influencing Users ..."

Jens Mattke (2019)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2019-08-21

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Jens Mattke:
Advertising-Funded IS: A Literature Review on Factors Influencing Users Clicking Behavior for In-App Ads. AMCIS 2019

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