"Strategic Gift Giving in Vendor Relationships: The Gift of Cognitive Regard."

Cecil Chua, Cheng Chen, Ji-Ye Mao (2019)

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DOI: —

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type: Conference or Workshop Paper

metadata version: 2019-08-21

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Cecil Chua, Cheng Chen, Ji-Ye Mao:
Strategic Gift Giving in Vendor Relationships: The Gift of Cognitive Regard. AMCIS 2019

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