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Szilárd Podruzsik

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2020 – today

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2022
[j5]
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Atilla Wohllebe, Dirk-Siegfried Hübner, Doreen Kämpf, Szilárd Podruzsik:
Classification of Mobile App Users in Multi-Channel Retail - an Exploratory Analysis. Int. J. Recent Contributions Eng. Sci. IT 10(1) (2022)
2021
[j4]
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Atilla Wohllebe, Manuel Rolf Adler, Szilárd Podruzsik:
Influence of Design Elements of Mobile Push Notifications on Mobile App User Interactions. Int. J. Interact. Mob. Technol. 15(15): 35 (2021)
[c1]
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Atilla Wohllebe, Dirk-Siegfried Hübner, Uwe Radtke, Szilárd Podruzsik:
Recommending a Retailer's Mobile App - Influence of the Retailer and the Mediating Role of Push Notifications. IMCL 2021: 361-371
2020
[j3]
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Atilla Wohllebe, Florian Ross, Szilárd Podruzsik:
Influence of the Net Promoter Score of Retailers on the Willingness of Consumers to Install Their Mobile App. Int. J. Interact. Mob. Technol. 14(19): 124-139 (2020)
[j2]
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Atilla Wohllebe, Thomas Stoyke, Szilárd Podruzsik:
Incentives on E-Commerce App Downloads in Medium Apps: A Case Study on the Effects of Coupons and Bonus Points. Int. J. Interact. Mob. Technol. 14(19): 180-196 (2020)
[j1]
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Atilla Wohllebe, Phyllis Dirrler, Szilárd Podruzsik:
Mobile Apps in Retail: Determinants of Consumer Acceptance - A Systematic Review. Int. J. Interact. Mob. Technol. 14(20): 153-164 (2020)

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