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Francesco Balocco

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2020 – today

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2020
[c3]
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Francesco Balocco, Yixin Lu, Ting Li:
Off With Their Headers: Mechanism Choices in Online Display Advertising. ICIS 2020

2010 – 2019

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2019
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Francesco Balocco, Ting Li:
LemonAds: Impression Quality in Programmatic Advertising. ICIS 2019
2018
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Michelle Andrews, Ting Li, Francesco Balocco:
Increasing Mobile Search Ad Spend: Cross-device Effects. ICIS 2018

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