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2020 – today
- 2024
[c21]Sebastian Esch, Sebastian Kruse, Malte Brettel:
Steering Towards AI: Examining the Influence of Diverse CEO Experiences on AI Orientation. ICIS 2024- 2023
- [c20]Alena Glanz, Andrea Greven, Malte Brettel:
The Impact of CEOs' technological Frame on Organizational Agility and the Mediating effect of Digital Business Capabilities: an Empirical Analysis. ECIS 2023 - 2022
- [c19]Nik Tavakoli Darestani, Sebastian Kruse, Christoph Maus, Malte Brettel:
Goal Size Signaling in Entrepreneurial Finance: Evidence for Costless and Simultaneous Signaling in Initial Coin Offerings. ICIS 2022 - [c18]Florian Wedel, Sebastian Kruse, Christoph Maus, Malte Brettel:
"Digital In, Digital Out?" - Evidence for a Curvilinear Relationship Between IT Experience in Top Management Teams and Firms' Digital Orientation. ICIS 2022 - 2021
- [c17]Sebastian Eisele, Malte Brettel:
Value Creation through Strategic Investments in Digital Technologies: the Role of Organizational Agility. ECIS 2021 - [c16]Caroline V. Grau, Colin Schulz, David Bendig, Malte Brettel:
Who Matters After Fundraising? Empirical Examination of Venture Survival in the Blockchain Ecosystem. ICIS 2021 - [c15]Ireen Kulish, Andrea Greven, Malte Brettel:
Digital Strategy as a Key Mediator of New Product Development Managers' Decision-making Behavior and Innovative Capabilities: an Empirical Analysis. ICIS 2021 - 2020
- [c14]Simona Schamper, Andrea Greven, Malte Brettel:
Reconsidering Modularity for Radical Innovation in the Digital World. ICIS 2020
2010 – 2019
- 2019
- [c13]Caroline Julia Meder, Jan Kemper, Malte Brettel:
How Creative cues determine Online response to TV Commercials: an Empirical Investigation for Digital-Native Brands. ECIS 2019 - [c12]Micha Schildmann, David Bendig, Malte Brettel:
Creating Business Value through Social Media: an Investigation of the Dynamic Relationship between Social Media, Brand equity and Firm Risk. ECIS 2019 - [c11]Mayur Jha, Jan Kemper, Malte Brettel:
Product Uncertainty in Online Markets: The Influence of Situational Factors and Individual Characteristics on Purchase Decision Reversal. HICSS 2019: 1-10 - [c10]Sebastian Beutel, David Bendig, Malte Brettel:
The Intangible Value of Digitalization - Assessing the Relationship of Digital Orientation and Intangible Value Drivers. ICIS 2019 - [c9]Bardo Droege, Steffen Strese, Malte Brettel:
Investors' Digital Myopia - The Information Value of Being Digital. ICIS 2019 - [c8]Günther Schuh, Malte Brettel, Jan-Philipp Prote, Andreas Gützlaff, Frederick Sauermann, Katharina Thomas, Mario Piel:
From a Theory of Production to Data-Based Business Models. APMS (2) 2019: 277-284 - 2018
- [j6]Robert Maximilian Grüschow, Malte Brettel:
Managing Payment Transaction Costs at Multinational Online Retailers. Int. J. Electron. Commer. 22(1): 125-157 (2018) - [c7]Sebastian Feuß, Malte Brettel:
Credence Goods in Online Markets: An Empirical Analysis of Returns and Sales After Returns. ECIS 2018: 147 - [c6]Frederike von Aswege, Jan Kemper, Malte Brettel:
The Impact of Service Failure Controllability and Relationship Strength on Post-Complaint Consumer Behavior - An Empirical Analysis. HICSS 2018: 1-10 - 2017
- [c5]Tobias Lohse, Jan Kemper, Malte Brettel:
How Online Customer Reviews Affect Sales and Return Behavior - an Empirical Analysis in Fashion E-Commerce. ECIS 2017 - [c4]Daniel Schellong, Jan Kemper, Malte Brettel:
Generating Consumer Insights from Big Data Clickstream Information and the Link with Transaction-Related Shopping Behavior. ECIS 2017: 24 - 2016
- [j5]Robert Maximilian Grüschow, Jan Kemper, Malte Brettel:
How do different payment methods deliver cost and credit efficiency in electronic commerce? Electron. Commer. Res. Appl. 18: 27-36 (2016) - [c3]Daniel Schellong, Jan Kemper, Malte Brettel:
Clickstream Data as a Source to Uncover con-Sumer Shopping Types in a Large-Scale Online Setting. ECIS 2016: Research Paper 1 - 2015
- [j4]David Heuer, Malte Brettel, Jan Kemper:
Brand competition in fashion e-commerce. Electron. Commer. Res. Appl. 14(6): 514-522 (2015) - [c2]Robert Maximilian Grüschow, Jan Kemper, Malte Brettel:
Do Transaction Costs of Payment Systems Differ Across Customers in E-commerce? ECIS 2015 - 2012
- [j3]Malte Brettel, Monika Oswald, Tessa Flatten:
Alignment of market orientation and innovation as a success factor: a five-country study. Technol. Anal. Strateg. Manag. 24(2): 151-165 (2012) - 2011
- [c1]Jan Schlueter, Dominik Schmitz, Malte Brettel, Matthias Jarke, Ralf Klamma:
Causal vs. Effectual Behavior - Support for Entrepreneurs. iStar 2011: 126-131 - 2010
- [j2]Malte Brettel, Andreas Engelen, Florian Heinemann, Andreas Kessell:
Market Orientation in Emerging Firms: Towards a More Rigorous Understanding of Entrepreneurial Marketing. Int. J. E Entrepreneurship Innov. 1(4): 1-21 (2010)
1990 – 1999
- 1997
- [j1]Malte Brettel, Ove Jensen, Kai Sautter:
Das Dozentenbewertungssystem der WHU Koblenz als Informationssystem. Wirtschaftsinf. 39(6): 634-638 (1997)
Coauthor Index
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