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Karen M. Lancendorfer

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Journal Articles

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2013
[j2]
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  - journals/ijebr/OReillyL13
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  - https://dblp.org/rec/journals/ijebr/OReillyL13
Kelley O'Reilly, Karen M. Lancendorfer:
Consumers as "Integrators" of Marketing Communications: When "Like" is as Good as "Buy". Int. J. E Bus. Res. 9(4): 1-15 (2013)
2003
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Thomas Adelaar, Susan Chang, Karen M. Lancendorfer, Byoungkwan Lee, Mariko Morimoto:
Effects of media formats on emotions and impulse buying intent. J. Inf. Technol. 18(4): 247-266 (2003)

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