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Hsiu-Yuan Tsao

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2010 – 2019

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2019
[j3]
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Ruei-Shan Lu, Hsiu-Yuan Tsao, Hao-Chiang Koong Lin, Yu Chun Ma, Cheng-Tung Chuang:
Sentiment Analysis of Brand Personality Positioning Through Text Mining. J. Inf. Technol. Res. 12(3): 93-103 (2019)
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Hsiu-Yuan Tsao, Ming-Yi Chen, Hao-Chiang Koong Lin, Yu Chun Ma:
The asymmetric effect of review valence on numerical rating. Online Inf. Rev. 43(2): 283-300 (2019)

2000 – 2009

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2008
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Chad Lin, Graham Pervan, Hsiu-Yuan Tsao, Koong H.-C. Lin:
An Investigation into Business-to-Business Electronic Commerce Organizations. J. Res. Pract. Inf. Technol. 40(1): 3-18 (2008)
2007
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Hsiu-Yuan Tsao, Koong H.-C. Lin, Chad Lin:
Visit Duration and Consumer Preference toward Web Portal Conent. Encyclopedia of Portal Technologies and Applications 2007: 1085-1090
2004
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Chad Lin, Graham P. Pervan, Hsiu-Yuan Tsao, Koong H.-C. Lin:
A survey on evaluating and realizing IS/IT benefits in Taiwanese b2bec companies. ECIS 2004: 1075-1087
2001
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  - conf/hicss/TsaoL01
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Hsiu-Yuan Tsao, Koong H.-C. Lin:
A Two-Level Approach to Establishing a Marketing Strategy in the Electronic Marketplace. HICSS 2001

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