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Liguo Lou
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2020 – today
- 2023
- [j1]Yongbing Jiao
, Emine Sarigöllü
, Liguo Lou, Baotao Huang:
How Streamers Foster Consumer Stickiness in Live Streaming Sales. J. Theor. Appl. Electron. Commer. Res. 18(3): 1196-1216 (2023) - 2021
- [c5]Shaoyang Bu, Liguo Lou, Joon Koh:
Are Online Parasites Really Different from Lurkers? HICSS 2021: 1-10
2010 – 2019
- 2018
- [c4]Liguo Lou, Joon Koh:
Factors Affecting User Participation in Sharing Economy: The Case of Commercial Bike Sharing Service in China. PACIS 2018: 169 - [c3]Liguo Lou, Joon Koh:
Deterrence and Reciprocity Approaches for Enhancing User Participation in the Sharing Economy. PACIS 2018: 334 - 2017
- [c2]Liguo Lou, Joon Koh:
Antecedents and Outcomes of Brand Relationship Quality in Brand Communities: A Cross-validation Test of Two Social Media Samples. PACIS 2017: 92 - 2016
- [c1]Liguo Lou, Joon Koh:
Is Social Advertising Effective? Influence of Brand Content on Brand Purchase Intention and Brand Information diffusion. ECIS 2016: Research-in-Progress Paper 40
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last updated on 2025-01-09 12:56 CET by the dblp team
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