"Integrating Virtual Reality and Augmented Reality into Advertising ..."

Kenneth C. C. Yang, Yowei Kang (2019)

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DOI: 10.1007/978-3-319-08234-9_132-1

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type: Reference Work

metadata version: 2022-10-02

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Kenneth C. C. Yang, Yowei Kang:
Integrating Virtual Reality and Augmented Reality into Advertising Campaigns: History, Technology, and Future Trends. Encyclopedia of Computer Graphics and Games 2019

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