"Product Review Users' Perceptions of Review Quality: The Role of ..."

Jo Mackiewicz, Dave Yeats (2014)

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DOI: 10.1109/TPC.2014.2373891

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type: Journal Article

metadata version: 2020-08-20

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Jo Mackiewicz, Dave Yeats:
Product Review Users' Perceptions of Review Quality: The Role of Credibility, Informativeness, and Readability. IEEE Trans. Prof. Commun. 57(4): 309-324 (2014)

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