"Online targeted ads: Effects of persuasion knowledge, coping ..."

Rachel Esther Lim, Yoon Hi Sung, Ji Mi Hong (2023)

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DOI: 10.1016/J.TELE.2022.101920

access: closed

type: Journal Article

metadata version: 2023-01-26

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Rachel Esther Lim, Yoon Hi Sung, Ji Mi Hong:
Online targeted ads: Effects of persuasion knowledge, coping self-efficacy, and product involvement on privacy concerns and ad intrusiveness. Telematics Informatics 76: 101920 (2023)

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