"Improving the Effectiveness of Time-Based Display Advertising."

Daniel G. Goldstein, R. Preston McAfee, Siddharth Suri (2015)

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DOI: 10.1145/2716323

access: closed

type: Journal Article

metadata version: 2018-11-14

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Daniel G. Goldstein, R. Preston McAfee, Siddharth Suri:
Improving the Effectiveness of Time-Based Display Advertising. ACM Trans. Economics and Comput. 3(2): 7:1-7:20 (2015)

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