"Designing mobile advertising: user experience factors for enhancing user ..."

Stavros Asimakopoulos et al. (2013)

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DOI: 10.1145/2542095.2542098

access: closed

type: Journal Article

metadata version: 2020-05-17

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Stavros Asimakopoulos, Frank Spillers, George Boretos, Zhengjie Liu:
Designing mobile advertising: user experience factors for enhancing user adoption. ACM SIGMOBILE Mob. Comput. Commun. Rev. 17(3): 3-4 (2013)

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