"Moderating effects of consumer knowledge on the perception of small ..."

Kyoung-Nan Kwon, Jinkook Lee (2011)

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DOI: 10.3233/RDA-2011-0041

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type: Journal Article

metadata version: 2024-10-06

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Kyoung-Nan Kwon, Jinkook Lee:
Moderating effects of consumer knowledge on the perception of small probabilities of risk. Risk Decis. Anal. 2(3): 171-179 (2011)

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