"An empirical investigation of online users' keyword ads search behaviors."

Sheng Wu, Cathy S. Lin, Jean Lin (2011)

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DOI: 10.1108/14684521111127998

access: closed

type: Journal Article

metadata version: 2023-09-30

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Sheng Wu, Cathy S. Lin, Jean Lin:
An empirical investigation of online users' keyword ads search behaviors. Online Inf. Rev. 35(2): 177-193 (2011)

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