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"Predicting intention to purchase on group buying website in Taiwan: ..."
Shu-Yun Cheng et al. (2012)
- Shu-Yun Cheng, Ming-Tien Tsai, Nai-Chang Cheng, Kun-Shiang Chen:
Predicting intention to purchase on group buying website in Taiwan: Virtual community, critical mass, and risk. Online Inf. Rev. 36(5): 698-712 (2012)
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