"Host selling in cyberspace: Product personalities and character ..."

Erik P. Bucy, Sojung Claire Kim, Miyeong Cecilia Park (2011)

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DOI: 10.1177/1461444811402485

access: closed

type: Journal Article

metadata version: 2020-09-17

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Erik P. Bucy, Sojung Claire Kim, Miyeong Cecilia Park:
Host selling in cyberspace: Product personalities and character advertising on popular children's websites. New Media Soc. 13(8): 1245-1264 (2011)

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