"A Novel Hybrid MCDM Model to Select Celebrity Endorser for Airlines."

Sen-Kuei Liao, Hsiao-Yin Hsu, Kuei-Lun Chang (2019)

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DOI: —

access: closed

type: Journal Article

metadata version: 2020-04-02

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Sen-Kuei Liao, Hsiao-Yin Hsu, Kuei-Lun Chang:
A Novel Hybrid MCDM Model to Select Celebrity Endorser for Airlines. J. Multiple Valued Log. Soft Comput. 32(5-6): 477-497 (2019)

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