"Frontiers: Pirating Foes or Creative Friends? Effects of User-Generated ..."

Guangxin Yang, Yingjie Zhang, Hongju Liu (2024)

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DOI: 10.1287/MKSC.2023.0031

access: closed

type: Journal Article

metadata version: 2025-02-07

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Guangxin Yang, Yingjie Zhang, Hongju Liu:
Frontiers: Pirating Foes or Creative Friends? Effects of User-Generated Condensed Clips on Demand for Streaming Services. Mark. Sci. 43(3): 469-478 (2024)

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