"Optimizing Retail Assortments."

Robert P. Rooderkerk, Harald J. van Heerde, Tammo H. A. Bijmolt (2013)

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DOI: 10.1287/MKSC.2013.0800

access: closed

type: Journal Article

metadata version: 2023-09-30

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Robert P. Rooderkerk, Harald J. van Heerde, Tammo H. A. Bijmolt:
Optimizing Retail Assortments. Mark. Sci. 32(5): 699-715 (2013)

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