"Frontiers: Supporting Content Marketing with Natural Language Generation."

Martin Reisenbichler et al. (2022)

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DOI: 10.1287/MKSC.2022.1354

access: closed

type: Journal Article

metadata version: 2022-10-02

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Martin Reisenbichler, Thomas Reutterer, David A. Schweidel, Daniel Dan:
Frontiers: Supporting Content Marketing with Natural Language Generation. Mark. Sci. 41(3): 441-452 (2022)

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