""Bricks and Clicks": The Impact of Product Returns on the Strategies of ..."

Elie Ofek, Zsolt Katona, Miklos Sarvary (2011)

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DOI: 10.1287/MKSC.1100.0588

access: closed

type: Journal Article

metadata version: 2020-05-14

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Elie Ofek, Zsolt Katona, Miklos Sarvary:
"Bricks and Clicks": The Impact of Product Returns on the Strategies of Multichannel Retailers. Mark. Sci. 30(1): 42-60 (2011)

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