"Competition in Consumer Shopping Experience."

Ganesh Iyer, Dmitri Kuksov (2012)

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DOI: 10.1287/MKSC.1120.0734

access: closed

type: Journal Article

metadata version: 2020-05-14

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Ganesh Iyer, Dmitri Kuksov:
Competition in Consumer Shopping Experience. Mark. Sci. 31(6): 913-933 (2012)

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