"The Role of Search Engine Optimization in Search Marketing."

Ron Berman, Zsolt Katona (2013)

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DOI: 10.1287/MKSC.2013.0783

access: closed

type: Journal Article

metadata version: 2024-05-07

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Ron Berman, Zsolt Katona:
The Role of Search Engine Optimization in Search Marketing. Mark. Sci. 32(4): 644-651 (2013)

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