"The Value of Descriptive Analytics: Evidence from Online Retailers."

Ron Berman, Ayelet Israeli (2022)

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DOI: 10.1287/MKSC.2022.1352

access: closed

type: Journal Article

metadata version: 2023-01-31

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  - https://dblp.org/rec/journals/mktsci/BermanI22
Ron Berman, Ayelet Israeli:
The Value of Descriptive Analytics: Evidence from Online Retailers. Mark. Sci. 41(6): 1074-1096 (2022)

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