"The Impact of Customer Community Participation on Customer Behaviors: An ..."

René Algesheimer et al. (2010)

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DOI: 10.1287/MKSC.1090.0555

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type: Journal Article

metadata version: 2023-09-30

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René Algesheimer, Sharad Borle, Utpal M. Dholakia, Siddharth S. Singh:
The Impact of Customer Community Participation on Customer Behaviors: An Empirical Investigation. Mark. Sci. 29(4): 756-769 (2010)

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