"How Deutsche Bank's IT Division Used Design Thinking to Achieve Customer ..."

Christophe Vetterli et al. (2016)

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type: Journal Article

metadata version: 2023-07-04

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Christophe Vetterli, Falk Uebernickel, Walter Brenner, Charles J. Petrie, Dirk Stermann:
How Deutsche Bank's IT Division Used Design Thinking to Achieve Customer Proximity. MIS Q. Executive 15(1): 5 (2016)

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