"Is More Better? Divide Between Retailer's and Manufacturers' Preferences ..."

Haozhao Zhang, Zhe Zhang, Srinivasan Raghunathan (2021)

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DOI: 10.25300/MISQ/2021/15759

access: closed

type: Journal Article

metadata version: 2024-10-06

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Haozhao Zhang, Zhe Zhang, Srinivasan Raghunathan:
Is More Better? Divide Between Retailer's and Manufacturers' Preferences for Reviews and Review Monetization. MIS Q. 45(3) (2021)

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